The Business of Fame

Can you tell me how to get to Sesame Street? Yes we can! Take the 1 train to Lincoln Center and walk down to 63rd Street and Broadway. Mayor De Blasio officially named the intersection “Sesame Street” this week, to celebrate the show’s 50th anniversary.

It’s yet another example of fame gained in movies and tv-shows has influenced the fate of real places.

What happens when your business gets featured in a movie or a tv-show?

Reporter Bianca Giacobone finds out.

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